The System Behind Content That Connects
The System Behind Content That Connects

How Ayumio Works

Create content that sounds like you—and connects with the people it’s meant for.

Navigate the Ayumio System

Every great post starts with a system. Jump to any step to see how it works.

Step 1

Save Your Personas

Create content for real people, not generic audiences.

Ayumio Personas Demo Personas - Tablet

Niches describe topics—personas define people.

Forget “niches.” Ayumio helps you create content that connects—by centering every prompt around an actual person. Your Personas are detailed audience profiles you define: their situation, their struggles, their emotions, and their goals.

The more human your Persona, the more resonant your content becomes.

With Ayumio, you can build a full library of Personas you care about—from dream clients to people just like you. Each one is reusable, editable, and can be tagged for easy filtering across your different projects or content angles.

You can describe a broad audience segment (“overwhelmed solo founders”) or zoom in with vivid detail (“a middle-aged dad who’s frustrated his bass skills are slipping away after a long day of work, parenting, and chores”). The level of nuance is up to you—but the deeper the Persona, the stronger the prompt.

Instead of asking “What should I post today?”

Start with: “Who do I want to speak to today?”

Want to describe a strong Persona?

The D.E.E.P. Framework

Use Descriptors, Emotions, End goal, and Pain-point to bring out the nuance that makes your content resonate on a human level.

Example:

A new mom struggling to find creative energy again after a career break. She misses sharing her art but feels like she’s lost momentum—and needs tiny wins to rebuild trust in herself.

Descriptors

Example: A new mom struggling to find creative energy again after a career break.

Woman face down in pile of laundry - Image by Monika Grabkowska

Emotions

Example: Feels like she's lost momentum.

Woman feeling loss of momentum

End goal

Example: Needs tiny wins to rebuild trust in herself.

Woman taking a selfie celebrating a small win - Image by Elisabeth Jurenka

Pain-point

Example: She misses sharing her art.

Female thinking about the past - Image by Victoria Romulo
More Than Just a Profile

Smart Ways to Use Your Personas

Once you've created a Persona, it becomes a powerful tool you can use across your entire content system. Whether you're experimenting with new tones, organizing content by audience segment, or managing client work, Ayumio makes it easy to stay consistent—and creative.

Step 2

Shape Your Message with a Proven Framework

Skip the blank page. With 150+ curated hooks and captions, Ayumio helps you turn high-performing patterns into content that connects.

Every Framework is inspired by real-world content that worked. From teaching to storytelling, promoting to building trust—just pick the angle, drop in your Persona, and let your AI tool do the rest.
The result? Human-first content tailored to your voice, your platform, and your audience’s emotions.

Ayumio Frameworks - Tablet Landscape

Popular categories include:

Process
Break down your method step-by-step to guide and empower your audience.
Authority
Share insights, lessons, or how-tos that deliver immediate value.
Inspire
Spark motivation or shift perspective with emotionally resonant ideas.
Teach
Showcase your expertise and build trust through proof, results, or bold takes.
Relatable
Connect through shared struggles, moments, or honest reflections.
Promote
Feature your offer in a way that’s clear, compelling, and value-led.
Seasonal
Tie your message to timely events, trends, or cultural moments for extra relevance.
Step 3

Generate a High-Quality AI Prompt—Fast

Tailored to your audience. Structured for your platform. Ready for your favorite AI tool.

Ayumio combines your chosen Framework and Persona to instantly generate a powerful, structured prompt—customized for platforms like Instagram, LinkedIn, YouTube, and more. Just copy it into ChatGPT, Claude, Gemini, or CoPilot. You’ll get content ideas designed to resonate deeply with your audience—without sounding generic or robotic.

Once your prompt is pasted into your AI tool of choice, you’ll instantly get content ideas tailored to your audience and platform. From there, Ayumio guides you through optional follow-up prompts to expand your best idea into a supporting blog post, a follow-up email, and SEO-optimized metadata—so your message travels further across channels, all from a single starting point.

Ayumio Generated Prompt Framework - Tablet Landscape
Ayumio Frameworks Follow Up Prompts - Tablet Landscape
Step 4

Turn What Works Into What's Next

Save great hooks and captions—then regenerate them to match any audience or platform.

Ayumio lets you collect and reuse high-performing content—from your own posts or ones you admire. Save them to your Repurpose Library, then turn each saved line into a fresh, tailored prompt for a specific Persona and platform. It’s a fast, flexible way to breathe new life into proven ideas—without starting from scratch.

What makes Ayumio’s Repurpose tool different?

You don’t have to rewrite or reformat anything. Just save the original hook or caption exactly as it is. The system then generates a mega-prompt that tells your AI tool to adapt the original content to your selected Persona—preserving the psychology, structure, and energy of the high-performing line, while shifting the context to deeply resonate with your audience. One post, infinite new angles.

Ayumio Repurpose Demo Content - Tablet
Ayumio Repurpose Create New - Tablet

Create content with more clarity—and less pressure.

Ayumio helps you skip the stress and start with structure. Save your audience Personas, pick a proven framework, and generate your first prompt in minutes. It’s free to try—and made to support your creative flow.